For the nerds in the group...
Here's the back story: my brother and I have been waging our own personal jihads against pop-up and embedded advertising in web pages we tend to haunt. As part of the process of fighting that ongoing battle we often have to view the underlying HTML code that makes the page work, in order to ferret out the URLs of the ads we're trying not to have to see. This morning my brother stumbled on this, the best, most clever, and least-offensive targeted advertisement I've ever had the pleasure of running across.
For those who aren't "into" web page coding, the explanation: the syntax for embedding comments (explanations, page histories, and the like) in HTML code is:
Here's the back story: my brother and I have been waging our own personal jihads against pop-up and embedded advertising in web pages we tend to haunt. As part of the process of fighting that ongoing battle we often have to view the underlying HTML code that makes the page work, in order to ferret out the URLs of the ads we're trying not to have to see. This morning my brother stumbled on this, the best, most clever, and least-offensive targeted advertisement I've ever had the pleasure of running across.
For those who aren't "into" web page coding, the explanation: the syntax for embedding comments (explanations, page histories, and the like) in HTML code is:
HTML:
<!--
Anything in between the starting and ending markup is treated as
a comment and ignored by the browser when it's rendering the page.
The comment text just passes harmlessly through and is not displayed --
UNLESS you "View page source" in your browser- something the vast
majority of page visitors will never do.
This "ad" therefore will only be seen by the very select few who do so, and
there's a very high probability that they would be the sort of person the
advertiser is seeking to attract.
Clever, no?
-->